Last Updated: 15 October 2026
At Velvet Vanity Co., your privacy matters to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, purchase our products, or contact us.
By using our website, you acknowledge the practices described in this Privacy Policy, subject to applicable law.
1. Information We Collect
We may collect the following categories of information when you use our website or interact with us.
Personal Information
- Full name
- Email address
- Phone number
- Billing and shipping address
- Information you provide when contacting customer support
Order and Transaction Information
- Products purchased
- Order history and order status
- Payment status and transaction references
- Delivery and shipping information
Payments may be processed by third-party payment providers. We do not intend to store complete payment card details on our own systems.
Technical Information
- IP address
- Browser type and device information
- Website usage and interaction data
- Pages visited, referral sources, and approximate location derived from technical information, where applicable
Communications
We may retain information you voluntarily provide through emails, contact forms, reviews, surveys, or customer support conversations.
2. How We Use Your Information
We use personal information for legitimate business purposes, including:
- Processing and fulfilling orders
- Arranging shipping and delivery
- Confirming payments and preventing fraudulent transactions
- Responding to enquiries and resolving complaints
- Providing order updates and customer support
- Improving our website, products, and shopping experience
- Sending promotional communications where permitted and, where required, with your consent
- Meeting applicable legal, accounting, tax, and regulatory obligations
We do not use your information for purposes incompatible with those explained in this policy unless permitted or required by law.
3. Cookies and Similar Technologies
Our website may use cookies and similar technologies to support essential website functions, remember preferences, understand website performance, and improve your shopping experience.
Depending on your settings and applicable law, cookies may be used for analytics and advertising.
You may manage cookies through your browser settings or any cookie-preference tool provided on our website. Disabling certain cookies may affect website functionality.
4. How We Share Your Information
We may share relevant information with trusted service providers when necessary to operate our business, including:
- Payment providers: To process transactions securely.
- Shipping and logistics partners: To deliver orders.
- Website and hosting providers: To maintain our online store.
- Analytics and marketing providers: To measure performance and support permitted marketing activities.
- Professional advisers: Such as accountants, auditors, or legal advisers where necessary.
- Government authorities: Where disclosure is required by law or a valid legal process.
We expect service providers handling personal information on our behalf to apply appropriate safeguards and use the information only for authorized purposes.
We do not sell personal information to third parties in exchange for money.
5. Payment Security
Payments made through our website may be handled by authorized third-party payment gateways. Your payment information may be subject to the payment provider’s own privacy policy and security practices.
We encourage you to review the applicable provider’s terms before completing a transaction.
6. Data Security
We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. We cannot promise absolute security.
If a personal data breach occurs, we will take appropriate steps in accordance with applicable legal requirements.
7. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order fulfilment, customer support, dispute resolution, accounting, and legal compliance.
Retention periods depend on the type of information and applicable legal obligations. When information is no longer required, we will take appropriate steps to delete it or otherwise dispose of it securely, subject to legal requirements.
8. Your Privacy Rights
Subject to applicable law, you may have the right to:
- Request information about the personal data we process about you.
- Request correction or updating of inaccurate information.
- Request deletion of personal information where legally applicable.
- Withdraw consent where processing relies on consent.
- Opt out of promotional emails or marketing communications.
- Raise a concern or submit a privacy-related complaint.
To exercise these rights, contact us at mail@velvetvanityco.com. We may need to verify your identity before responding.
Withdrawing consent does not affect processing already lawfully carried out before withdrawal. Some information may need to be retained to meet legal obligations.
9. Marketing Communications
If you subscribe to our promotional communications or otherwise provide the required permission, we may send you product updates, offers, launches, and beauty-related news.
You may unsubscribe using the link in our emails or contact us at mail@velvetvanityco.com.
We may continue sending essential communications relating to your orders, account, or customer service where appropriate.
10. Third-Party Websites and Services
Our website may contain links to third-party websites or use external services. These service







